Trend Advertising

Consumer attention is more fragmented than ever, making it difficult to connect with targeted audiences at scale. Taykey’s Trend Advertising technology helps brands automatically discover relevant articles & videos and align their advertising in real time.

HOW TREND ADVERTISING WORKS

Captures millions of data points from social and news sources

Identifies trends for your specific audiences

Aligns ads with relevant articles and videos

Automatically adapts 24/7 as trends change

Audience insights reveal which trends are driving results

Taykey’s technology ensures ads are
always next to what’s trending for audiences,
working 24/7 as new trends arise.

11:08am

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RIGHT NOW

Taykey monitors the web and learns that a new movie release is trending for millennials

11:08 am

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Taykey automatically aligns your ads
with content about the movie

3:20 pm

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NEXT

These millennials shift their attention 
to a new technology debut

3:20 pm

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Taykey puts you at the
center of this conversation

7:05 pm

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LATER

This audience is talking about the
most recent sporting event

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Again, you’re right in the middle
of the action

Campaigns are continually and automatically optimized to ensure that ads are aligned with most relevant content. Our data changes as dynamically as what matters to your audience.

SOLUTIONS

Taykey offers two ways to access our Trend Advertising platform to best align with your approach to media buying.

FULL TRANSPARENCY AND CONTROL

Our Campaign Dashboard provides transparency and control for every campaign. View detailed insight on trend delivery and performance for specific audiences.

SUPPORTED PLATFORMS

Maximize the power of Taykey by extending your reach across Google Display Network, YouTube, and DoubleClick Bid Manager.

WHY TREND ADVERTISING?

Relevant is the new premium. Be next to what matters to your audience.

Without changing your workflow, easily connect Taykey to existing accounts to leverage the power of real-time trends.

GET STARTED